As regular readers know, I'm a big fan of weird and even weirder advertising, but this one takes the cake.
WTF TIMES A MILLION. Obama asks Moms to return to school to what, become male loggers or serial killers? To study Cro-Magnon man? To join a freak-folk band? WHAT THE FUCK COULD THIS ILLUSTRATION POSSIBLY MEAN?
I hope I'm wrong about this, but it makes me think that Internet display ads are constructed entirely by computers. They select an image at random from their memory, assign it randomly to some text, and place it on various websites.
[Also, and this feels entirely like piling on, the fact that Pell grants are available for returning students does not, in fact, mean that Obama has asked Moms to return to school, any more than the fact that the U.S. Army owns helicopters means that Obama has asked teenagers to take rotary-wing flying lessons.]